A professional website without the complexity
Fast, secure websites built and managed for small businesses. No CMS to learn, no plugins to update, no security patches to worry about. I design, build, host, and manage everything so you can focus on running your business.
Most small businesses don't need WordPress
You've probably heard that 40% of the web runs on WordPress. Recent research found the real number for local businesses is closer to 27%. Many small businesses are using tools that are far more complex than they actually need.
If your website is a handful of pages that describe your services, show your work, and give people a way to get in touch, you probably don't need a content management system, a database, twenty plugins, or an admin panel you'll never log into.
What you need is a website that looks professional, loads instantly, and simply works. One that doesn't nag you about updates, doesn't get hacked because a plugin had a security hole, and doesn't cost you $200 a month in hosting and maintenance just to keep the lights on.
That's exactly what a Rapid Site is. A clean, hand-crafted website with nothing unnecessary. No database to corrupt. No admin panel to brute-force. No plugins to conflict with each other. Just fast, secure, reliable web pages served from a global network.
What you get with a Rapid Site
Every Rapid Site is custom-designed and built by hand. Here's what's included.
Lightning fast performance
100/100 Google PageSpeed scores and sub-second page loads. Your website is served from the nearest data centre to each visitor via Cloudflare's global edge network, the same infrastructure that powers some of the world's biggest websites. No bloated frameworks, no unnecessary scripts, no slow database queries.
Bulletproof security
No database means no SQL injection attacks. No plugins means no plugin vulnerabilities. No admin panel means no brute-force login attempts. Your website is just files served from a global network. There is genuinely nothing to hack. You'll never get a "your site has been compromised" email again.
Zero maintenance burden
No WordPress updates. No plugin patches. No PHP version upgrades. No database backups. Nothing to break, nothing to fix, nothing to worry about. Your website just works, month after month, without any attention from you. That's not a promise about my service level. It's a fundamental property of the technology.
Custom design, not a template
Every Rapid Site is designed from scratch for your business. This is not a theme with your logo swapped in. I design the layout, typography, colour palette, and visual hierarchy to reflect your brand and appeal to your audience. The result looks and feels uniquely yours.
Managed content changes
Need to update your phone number, swap out a photo, or add a testimonial? Just email me. Content changes are included in your monthly plan and typically live within 24 to 48 hours. No logging into an admin panel, no risking a broken layout, no figuring out how a CMS works. Just tell me what you need and it's done.
Mobile-first and accessible
Over half your visitors are on a phone. Every Rapid Site is designed mobile-first and tested across devices and screen sizes. I also follow web accessibility best practices so your site works for everyone, including people using screen readers, keyboard navigation, and other assistive technology.
You don't do your own accounting. You don't service your own work vehicle.
So why would you manage your own website?
How it works
The process is simple and fast. Most Rapid Sites go from first conversation to live on the web within 5 to 7 business days.
Discovery call
A quick 30-minute conversation where I learn about your business, your goals, and the people you're trying to reach. I'll ask about the pages you need, the content you have ready, and any design preferences. By the end, I'll have a clear picture of what to build.
Design & build
I design and develop your website using modern tooling. I use AI development tools the way a carpenter uses power tools: they make the work faster, but the design sense, strategy, and nearly 20 years of experience are still mine. The result is a website that would normally take weeks, delivered in days.
Review & refine
You'll see your website on a preview link and provide feedback. One round of revisions is included in every build, so we can fine-tune the design, adjust content, and make sure everything is exactly right before it goes live.
Go live
I handle all the technical details: DNS, SSL certificates, analytics setup, and deployment to Cloudflare's global edge network. Your website is live, fast, and secure from day one. No hosting accounts to set up, no technical configuration on your end.
Ongoing managed service
After launch, your monthly plan covers hosting, monitoring, security, and content changes. Whenever you need something updated, just email me. You'll always have a direct line to the person who built your site. No support tickets, no helpdesk queues.
Simple, transparent pricing
Every Rapid Site starts with a one-off setup fee, then a monthly managed plan that covers hosting, security, monitoring, and content changes. No hidden costs, no surprise invoices.
Setup
Single Page
$1,500
1 long-scroll page
Standard
$2,500
3 to 5 pages
Extended
$3,500
6 to 10 pages
Every setup includes custom design, mobile-responsive development, SEO fundamentals, contact form, Google Analytics, SSL, and deployment.
Monthly managed plans
Essential
$79/mo
For sites that rarely change
- Global edge hosting & SSL
- Uptime & performance monitoring
- Security & DDoS protection
- 2 content changes per month
- 48-hour response time
- Monthly uptime report
Growth
$99/mo
For active businesses
- Everything in Essential
- 5 content changes per month
- 24-hour response time
- Quarterly Lighthouse performance audit
- Basic SEO monitoring
- Phone support during business hours
Premium
$199/mo
Full hands-off management
- Everything in Growth
- 10 content changes per month
- Same-day response for urgent changes
- Monthly SEO review & analytics summary
- Annual design refresh consultation
- Quarterly strategy call (15 min)
All plans are month-to-month with no lock-in contracts. Annual prepayment available at a 10% discount. Need something outside these tiers? Get in touch and I'll put together a custom quote.
"But what about content changes?"
This is the biggest question people have about static websites: if there's no CMS, how do I update things? The short answer is that you don't have to. I do it for you.
Every Rapid Sites plan includes content changes. Need to update your pricing? Swap a photo? Add a new testimonial? Just send me an email describing what you need. Most changes are live within 24 to 48 hours, and same-day on the Premium plan.
No login credentials to remember. No admin panel to figure out. No risk of accidentally breaking your layout. Would you rather spend two hours wrestling with WordPress, or send a 30-second email and have it handled by a professional?
Just send an email
Describe what you need changed and I'll take care of it. No tickets, no portal, no learning curve.
24 to 48 hour turnaround
Most changes are live within a day or two. Premium plans get same-day turnaround for urgent requests.
Included in every plan
Content changes are not billed separately. They're part of your monthly plan, from text updates to image swaps to new sections.
No learning curve
You never need to learn a CMS, remember a password, or worry about accidentally breaking something.
Is a Rapid Site right for you?
Rapid Sites are a great fit for some businesses and not the right choice for others. Here's how to tell.
A Rapid Site is ideal if you're:
- A tradie, consultant, or solo professional who needs a web presence
- A small business that wants a professional site without the complexity
- Tired of WordPress security updates, plugin conflicts, and maintenance headaches
- Running an existing site that's slow, outdated, or constantly breaking
- Happy to let a professional handle content updates rather than doing it yourself
You probably need WordPress if you:
- Need to update content daily or weekly yourself
- Want an online store or e-commerce functionality
- Need user accounts, bookings, or complex forms
- Run a content-heavy site with a blog or resource library
- Want full control over editing your own website
I build WordPress sites too. If a Rapid Site isn't the right fit, take a look at my WordPress development service, or get in touch and I'll recommend the best approach for your situation.
WordPress vs Rapid Sites
Both are solid options. The right choice depends on what your business actually needs.
| WordPress | Rapid Sites | |
|---|---|---|
| Speed | Variable (typically 80-95/100) | 100/100 Lighthouse |
| Security | Ongoing concern (plugins, updates) | Nothing to hack |
| Maintenance | Regular updates needed | Zero |
| Self-editing | Yes (full CMS) | No (managed by Phil) |
| Setup cost | From $5,000 | From $1,500 |
| Monthly cost | $100-$250+ (hosting + care plan) | From $79 (all included) |
| Best for | Content-heavy sites, e-commerce, blogs | Professional web presence, 1-10 pages |
| Turnaround | 6-12 weeks | 5-7 business days |
Not sure which is right for you? Get in touch and I'll recommend the best approach based on your needs.
What about subscription website builders?
You might have seen Australian services offering monthly website subscriptions for $49 to $399 per month. Most of them build on WordPress, which means you're still dealing with the same maintenance, security, and performance overhead, just bundled into a monthly fee.
Rapid Sites are fundamentally different. Your website is pure static HTML served from a global edge network. It's genuinely faster, genuinely unhackable, and genuinely maintenance-free. It's not WordPress with a monthly wrapper around it.
And you work directly with me, not a support queue. I'm the person who designed your site, built it, and hosts it. When you need something changed, you email me and I handle it personally.
Frequently asked questions
Just email me. Every Rapid Sites plan includes monthly content changes: text updates, image swaps, new testimonials, pricing adjustments, whatever you need. Most changes are live within 24 to 48 hours depending on your plan. You never need to log into anything or learn a content management system. Think of it as having a web developer on retainer, without the retainer price tag.
Setup starts from $1,500 for a single-page site, $2,500 for a standard 3 to 5 page site, and $3,500 for larger sites up to 10 pages. After that, you choose a monthly managed plan starting at $79 per month, which covers hosting, security, monitoring, and content changes. The Growth plan at $99 per month is the most popular choice. There are no hidden fees and no lock-in contracts.
Absolutely. If your business grows to the point where you need a blog, online store, or more advanced functionality, I can migrate you to a full WordPress build. Your existing design and content carry over, so it's a smooth transition rather than starting from scratch. Many businesses start with a Rapid Site to get online quickly, then upgrade when their needs evolve. I offer both services, so you're not locked into one path.
The trade-off is simple: you can't log in and edit your website yourself. If you need to update content daily, manage a product catalogue, or publish blog posts regularly, you need a CMS and WordPress is the better option. But if your website content changes occasionally and you'd rather have a professional handle it, a Rapid Site gives you a faster, more secure, lower-maintenance website at a lower cost. I'm upfront about this because I want you in the right service, not just any service.
Your Rapid Site is hosted on Cloudflare's global edge network. That means your website is served from the data centre closest to each visitor, whether they're in Melbourne, Sydney, or anywhere else in the world. Hosting, SSL certificates, and DDoS protection are all included in your monthly plan. You don't need to set up or manage any hosting accounts. I handle everything.
